Social media is an integral part of today’s marketing ecosystem for brands and businesses as they use it highly for attracting, engaging, and converting users into customers. Since digital media and commerce are growing its influence over the people so it is essential to you to enhance and empower your digital storefront i.e. website to leverage the benefits of digital media opportunities. So, it is necessary to make your website attractive, creative, engaging, and informative for the users and the best way to do so is to leverage the social media possibilities for driving your website success. You can use social media feeds on websites for this purpose.
What Are Social Media Feeds?
Social media feeds are the feed of content that has been collected and curated from social media using hashtags, handles, tags, mentions, pages, channels, etc. that you can easily embed on your website.
The social media feed is also called a social feed or social media wall or social UGC feed or social media feed updates.
But why should you use social media content? Well, social media content is highly engaging, creative, and interactive that it helps the brand to engage the users and drive their conversions. Besides, social media feeds will also help in improving your website’s user engagement, dwell time, search engine performance, more traffic, build social proof, and much more. These are some key advantages of social media feeds on the website and many more that you can unlock with the best tools. So, here we have mentioned the best tools to create and embed Social media feeds on the website.
Tools To Embed Social Media Feeds
Taggbox widget is one of the best tools that allows you to collect and curate social media content into a feed from platforms like Instagram, Facebook, Twitter, LinkedIn, Tumblr, etc. You can embed that feed easily without any hassle on the website and it is compatible with the website CMS like HTML, WordPress, Wix, Shopify, Weebly, Squarespace, etc. The tool also gives you diverse customization options like beautiful themes, layouts, designs, colors, fonts, and much more. Besides, the content moderation feature allows you to display the best content and remove irrelevant content from the feed. Along with that, you also get features like real-time content updates, rights management, insightful analytics for performance measurement, responsive design, adding custom posts, API access, customer support, etc. The best part is that the tool is free to use for the users. The tool provides you with unlimited page views for your website and you can fetch content from multiple sources or even choose a single platform for the feed along with access to banners, announcements, tickers to add sponsored posts, promotions, etc.
Juicer.io is a social media aggregator that provides you the simplest solution to aggregate content from social media platforms like Facebook, Twitter, etc. into a social media feed. The tool lets you create beautiful social media feed that will help you attract and engage the users to the website. You have access to creative themes, layouts, styles, fonts, etc. that will help you personalize your social media feeds. Juicer.io offers the option of moderating the content to choose what content you want to show and what you want to hide from the feed. The tool also offers access to custom CSS to make the feed more branded and customized for your website. The social media feed is easy to create and saves time to embed on the website. Besides, it also has the functionality to fetch updates to your feed from social media automatically. There are various pricing and plans that you can choose from for your social media feed.
Curator.io is also a social media aggregator tool that will help you curate and display social media feeds on the website. The process is quite easy and simple to integrate social media accounts and fetch content. The social media feed from curator allows you to curate content from platforms like Instagram, YouTube, Tumblr, RSS, Vimeo, LinkedIn, Facebook, and many more. Besides, the advanced filtering option is the perfect choice to make your content on social media feeds more relevant and valuable by removing the irrelevant content. The tool also provides access to the API and the option to add custom content to the feed. You get updates to your social media feeds within 5 minutes to every 24 hours depending on the plan you have chosen. Your plan also defines the page views you can get on your feed with access to unlimited views in the most expensive plan. These are some highlights of this tool and you also have access to customer support, pin posts in the feed, measure performance with analytics and reporting.
These were some of the best tools to create and embed social media feeds on your website and there are many more tools in the market but the functionalities and features are best along with pricing. Adding social media to your website along with content opens the doors to improving your social media presence as well where you can cross-channelize traffic to other platforms, drive traffic, build a social following, and much more. So, choose the best tools from the aforementioned tools that perfectly suits your needs and requirements along with your budget. Once you choose the tool & embed social media feed, it will help you enhance your website performance, brand growth, and boost return on investment.